Ongoing web development for in-house marketing teams

Web dev support that works like part of your marketing team.

Bear Hair Dev gives your team an experienced technical partner who can help decide what the website needs, build the work, and stay responsible for it over time. You get the web function you need without hiring another employee or chasing an agency queue.

Sound familiar?

Getting website work done is harder than it should be.

You already have people working on the website. But the work does not move unless you push it, getting an update can feel like pulling teeth, and whenever something stalls or goes wrong, it all seems to fall back on your shoulders.

Simple changes take weeks and several follow-ups.
Every new request requires another quote, another handoff, or another explanation.
You hear what the numbers are, but not what anyone recommends doing about them.
Larger projects drift because no one is actively managing the next decision.
When something breaks, marketing has to notice it, find the right person, and keep checking until it is fixed.

You hired web support to take this work off your team. Instead, your team is still responsible for making sure it gets done.

The Bear Hair model

Embedded web operations

Your marketing website is not a one-time project. Every day, it supports campaigns, captures leads, passes data between systems, publishes new information, and represents the company to the people you want to reach.

Once the site launches, responsibility for all of that should not simply fall onto the brand marketing manager or marketing director. The website needs ongoing technical attention, informed decisions, maintenance, and development. In that sense, it is more like a software product that gets continually tended and improved than a standalone project that gets completed and handed off.

That’s what we mean by web operations: the ongoing discipline of keeping the website healthy, useful, and able to support what marketing needs from it.

Bear Hair Dev embeds with your team to lead that work. Your team sets the marketing priorities, while we provide the technical judgment, development, coordination, and follow-through required to carry them through the website.

What you get

Direction, execution, and dependable coverage

Know what to do next

Get a technically informed answer about what matters, what is risky, and which approach makes sense before time and budget are committed.

Get the work moving

Pages, fixes, integrations, CMS improvements, migrations, tracking, and campaign support move through one established relationship instead of becoming a new project every time.

Know who owns the web side

Questions get answered, risks get surfaced, and the website has an accountable technical lead who already understands the context.

A good fit

Built for marketing teams that need more from their web support.

You have an in-house marketing team running real campaigns.

The website matters, but no one on the team should have to own its technical operation.

You need experienced judgment as well as hands-on development.

You want an ongoing partner who can work alongside your SEO, media, CRM, creative, or engineering teams.

You have outgrown ad hoc freelancers or an agency relationship that no longer responds at the speed you need.

In their words

What changes when the website is handled

Headshot of Lauren McDaniel Lauren McDaniel Marketing Manager Ortho 99 Plus 1
Daniel has been instrumental in strengthening our entire digital marketing strategy. He improved our SEO, updated outdated website pages and headlines, connected our Google and Meta ads to lead tracking, and removed spam so we could clearly see where our leads were coming from. His responsiveness, technical expertise, and strategic input allowed us to manage all of our Webflow and website needs internally while significantly improving our lead generation and marketing performance. Daniel stands out because he is fast, thorough, reliable, and consistently provides valuable recommendations that drive real business impact.
Headshot of Erol Erturk Erol Erturk Founder Rarefin Technologies
Daniel helped us take an outdated WordPress website and bring it up to modern standards by implementing new Figma designs quickly, cost-effectively, and with a high level of care. He was able to handle the full scope of the work, including development, design implementation, integrations, and strategic improvements, without requiring additional internal hires or outside agency support. His Facebook integration work also gave our team new ways to enhance our marketing initiatives and manage more complex campaigns than before.
Headshot of Dawn Audano Dawn Audano Project Manager Spartan Marketing
Daniel gave us the senior development support we needed when our internal team did not have the right experience for a complex blog migration and related client work. He quickly understood the problem, clarified scope before jumping in, flagged potential issues early, and delivered quality work within the estimated timeline. What stood out most was his ownership: he did not just complete the task, he made sure the work supported the bigger client goal and would hold up beyond the immediate project.

What does your marketing team need from the website next?

Start with a conversation. We will listen to what is happening, tell you honestly what we see, and let you know whether we are the right fit.

Let's Talk